Hi, I’m Raven Daly.
I make simple, beautiful stuff that works.
I’ve got the chops
I’ve worked with a wide range of clients, all kinds of teams, earned a few awards and learned a tonne along the way. I’m currently looking for new and exciting projects, so check out my work below and get in touch if I can help.
Featured projects
Why I rock
I think big
25 years experience has given me a lot to draw on. It’s also taught me to think beyond the ask, address issues before they occur and that solutions always need to be flexible.
I stand out
By NOT getting in the way. I like truly collaborative teams that trust each other and focus on solving problems in the most engaging and effective ways possible. Egos, step aside.
I ask questions
Lots. Because the more I understand, the better I can craft solid solutions. Clients like working with me because I understand creative needs to solve business problems.
Other past work
PayPal
I’ve led numerous campaigns targeting both business and consumer audiences spanning video content, rich digital ads, print media and website updates. B2B efforts showcased rich, authentic stories of Canadian businesses winning with PayPal.
A standout B2C campaign humorously depicted the rivalry between two friends trying to outdo each other through everyday friendly purchases. It performed so well, we made a second episode.
Joe Fresh
I’ve worked on many UI-heavy big builds but redesigning Joe Fresh’s first truly user-friendly site including online catalogue, Lookbook feature and pressroom section was a fun balance of functional interface design and bright, minimal styling.
There’s more of course
I’m currently sifting and reformatting past projects as time permits. In the meantime, let’s talk — I’ve got many stories and creative adventures to share.